Loreal Excellence HiColor
Permanent Creme High-lift for Dark Hair Only
- The first haircolor of its kind specifically developed to lift dark hair in one single step, without brassiness
- Breakthrough technology lifts hair 3-4 levels, no pre-lightening required
- Rich, smooth creme formula conditions and penetrates hair for more intense, long-lasting color
- True-to-shade color that resists fading
- Quick processing time of only 30 minutes
- Available in 11 intense lift shades
